When the Southwest Regional Mental Health Board secured a grant from the state’s Department of Mental Health & Addiction Services to develop a website for young adults grappling with mental health issues, they aimed to create a youth-oriented platform. The goal was to provide information and resources to help young adults navigate Connecticut’s behavioral health system and improve their overall well-being. The resulting website, Turning Point CT, proved to be engaging and valuable. Within the first five months, it garnered 22,000 page views and averaged 900 unique visitors per month, successfully fulfilling its mission of supporting young adults on their mental wellness journey.
Art direction: Taylor Design